The Colour of the Year 2025 and Its Connection to the World of Perfumes

Every year, Pantone selects a colour that sets the trends in design, fashion, and lifestyle. In 2025, the spotlight is on PANTONE 17-1230 Mocha Mousse, a soft and velvety brown shade that evokes cosiness, warmth, and indulgence. Inspired by cocoa, coffee, and the simple pleasures of life, this colour invites us to a complete sensory experience that goes beyond the visual.

Mocha Mousse: more than a colour, a sensory experience

The brown Mocha Mousse is not just a colour to admire; it is a symbol of deep emotions and sensory textures. Pantone has chosen it as a reflection of a global trend: the desire for calm, connection, and comfort. In a world filled with stimuli, this shade offers a moment of respite, reminding us of the importance of savouring life’s small pleasures.

What inspires this shade?

• Artisanal cocoa and speciality coffee: The growing trend towards gourmet and artisanal products highlights ingredients that awaken the senses and create memorable experiences.
• Natural materials: From wood to earthy fabrics, Mocha Mousse aligns with palettes that evoke stability and balance—key elements of modern design.
• Emotional indulgence: This warm and soft shade wraps around us like a cosy blanket on a cold day, evoking feelings of security and self-care.

Our perfumes that embody Mocha Mousse

If this colour could have a scent, it would surely be a blend of freshly brewed coffee, melted chocolate, and woody notes. These fragrances not only capture that spirit but amplify it, making it tangible through the sense of smell.

1. DIVAIN-167 | Woman |

A modern icon blending black coffee with vanilla and white flowers. Perfect for those seeking a bold, evening fragrance, its intensity mirrors the depth of Mocha Mousse.

2. DIVAIN-295 | Man |

With notes of cardamom, mandarin, and a heart of kulfi (an Indian pistachio and cream dessert), this fragrance combines exotic spices with sweetness, evoking the richness and warmth of the Colour of the Year.

3. DIVAIN-182 | Woman |

A romantic and seductive perfume blending raspberry, incense, vanilla, and black rose. Its complexity and intense sweetness are ideal for those who love an enveloping scent.

4. DIVAIN-214 | Man |

This explosive fragrance combines black pepper, tobacco, and vanilla, offering a warm and spicy mix reminiscent of a winter afternoon with a cup of coffee.

5. DIVAIN-467 | Unisex |

Inspired by a peaceful moment in a café, this fragrance blends milk cream, lavender, and coffee to create a scent that captures the essence of indulgent comfort.

6. DIVAIN-253 | Unisex |

With notes of myrrh and tonka bean, this fragrance evokes the luxury and opulence of Mocha Mousse. Perfect for those seeking a warm and elegant experience.

7. DIVAIN-366 | Unisex |

A perfume that combines tobacco leaves, honey, and plum, creating a deep and addictive fragrance that harmonises perfectly with the earthy essence of the Colour of the Year.

8. DIVAIN-436 | Man |

Featuring spices, leather, and cinnamon, this masculine scent is sophisticated and warm, ideal for those seeking a fragrance with character that connects to the spirit of Mocha Mousse.

9. DIVAIN-913 | Unisex |

A dark and gourmand perfume, with notes of rum, coffee, and burnt sugar. It’s indulgence in fragrance form, perfect for lovers of exotic and enveloping scents.

10. DIVAIN-525 | Woman |

As its name suggests, this perfume is a tribute to chocolate, blending cocoa, vanilla, and roasted beans. Its warm, addictive sweetness makes it ideal for those seeking a gourmand aroma.

Mocha Mousse: a multisensory colour

Mocha Mousse is not just a visually impactful colour; it’s an invitation to explore other senses. Its richness makes it a bridge between sight, smell, and emotion, directly connecting with fragrances that celebrate warmth and comfort.

The mentioned perfumes not only capture the essence of this brown shade but also enrich our experience of it, wrapping us in a cloud of sensations that celebrate both simplicity and luxury.

PANTONE 17-1230 Mocha Mousse is much more than a colour trend. It is a manifestation of what we seek right now: comfort, connection, and indulgence that nurtures both body and soul. The accompanying fragrances amplify this message, offering us an olfactory gateway to this unique experience.

If you’re looking to embrace the spirit of Mocha Mousse in your daily life, choose one of these fragrances that represent it. Make the Colour of the Year 2025 not just a visual inspiration, but a sensory companion that wraps around you and connects you to the best of every moment.